Embossed Business Cards
When it comes to purchasing the perfect business cards, you must choose options that are going to get you noticed. When you pick embossed business cards, you are choosing cards that people will notice. Your cards will not just look expensive, but they will feel different and this will spark interest within people. Your embossed business cards are sure to attract attention, and this in turn will help increase your business.
Embossed business cards used to be something that only the highest leveled professionals used. They were the business cards of CEOs, VPs, Presidents, and managers. However, thanks to new and innovative processes, today’s embossed business cards are more affordable and available within everyone’s budget.
What is embossing?
If you are not a part of the business card printing world, you might not be familiar with what embossing is. Embossing is just a process of creating raised images in paper or other materials. The pattern is raised against the background.
Now that you understand what embossing is, you must be curious about the process. A piece of paper or card stock is taken, and the paper is pressed between two dies. These dies are made to push the paper and press between them so that you can offer the shape and print. There is a specific level of pressure that needs to be applied. Apply too much pressure, and you will end up tearing the paper or card stock. Do not use enough pressure, and your design will not be noticeable. This makes embossing a unique skill.
It used to be that for one to create dies, a die maker physically engraved the image into a series of metal plates. This, still happens sometimes. However, today, most of the time specialized machines are used to do these jobs. This allows for the die to create the pattern that you want. It is important to fully understand the process and to have lots of practice before you try embossing on your own. It is a craft that takes some time to master.
Who will ideally need an embossed business card?
When it comes to embossed business cards, you might not think that you need them. However, one could argue that if you need a business card, you want them to be embossed. Photographers who want to have the best clientele will find that embossed business cards get them more clients. If you work in the tech industry or an office, embossed business cards can set you aside and can help you display pride that can assist in the next promotion.
Entertainers might find that they land more gigs with professional embossed business cards. Teachers, instructors, and professors will discover that they are invited to speak and are given a higher level of respect. Nurses, doctors, and other healthcare professionals will also receive the respect they deserve. Anyone who requires business cards to attract clients or build successful business partnerships will find that they have a higher degree of success with embossed business cards.